National Watermelon Day

Why Do We Celebrate National Watermelon Day?

National Watermelon Day, observed every year on August 3, is a chance to honor one of summer’s most beloved fruits: the juicy, refreshing watermelon. But why celebrate watermelon? The answer is simple: because it’s a fan-favorite! This iconic summer treat not only satisfies with its sweet flavor but also boasts a fascinating history and numerous health benefits.

A Brief History of Watermelon

The story of watermelon dates back 5,000 years to southern Africa, where its drought-resistant ancestor thrived. These early melons had a bitter taste but were prized for their ability to store water, making them a valuable resource in arid climates.

Watermelon eventually made its way to ancient Egypt, where seeds and paintings of the fruit have been found in tombs over 4,000 years old. Some of these paintings even depict oval-shaped watermelons, showing that early plant breeders were already working to improve the fruit’s flavor and texture.

Today, watermelon is a global favorite, valued not just for its refreshing taste but also for its nutritional benefits, including being rich in vitamins, minerals, and antioxidants.

Watermelon’s Modern Popularity

Surveys reveal that 46% of U.S. consumers purchased watermelon in the past year, making it a summer staple. Food franchises have embraced this trend by introducing watermelon-inspired seasonal menu items every summer. Whether it’s in drinks, salads, or desserts, watermelon-themed offerings are a delightful way to beat the summer heat.

Here’s how some of your favorite franchises are celebrating National Watermelon Day this year:

Seasonal Watermelon Treats from Top Franchises

Dunkin’

  • Kiwi Watermelon Dunkin’ Refresher: Available with a green tea or lemonade base, this drink offers a fruity way to cool off.
  • Watermelon Burst Donut: Filled with watermelon-flavored jelly, this sweet treat is perfect for watermelon lovers.

Jamba Juic

  • Watermelon Tajín Smoothie: A bold blend of watermelon-flavored grape juice, raspberry sherbet, and a splash of Tajín hot sauce.
  • Watermelon Lemonade Smoothie: Combines watermelon flavors with the tanginess of lemonade.
  • Watermelon Breeze Smoothie: A returning favorite made with watermelon-flavored grape juice, available dairy-free with oat milk frozen dessert instead of sherbet.

PJ’s Coffee of New Orleans

  • Tropical Splash Lemonade: A refreshing energy drink that combines watermelon and coconut flavors with Red Bull, available through August 27.

Ruby Slippe

  • Watermelon Margarita: This summery cocktail is crafted with fresh watermelon, Pueblo Viejo tequila, triple sec, lime juice, and Watermelon Red Bull, rimmed with spicy Tajín. Available until August 31.

Taziki’s Mediterranean Café

  • Watermelon Spinach Salad: A delightful mix of watermelon, fresh basil, roasted pecans, and crumbled feta on a bed of spinach. Available through September 8.

Tender Greens

  • Watermelon Agua Fresca: A simple, refreshing watermelon drink to keep you cool this summer, offered until October 23.

Celebrate Summer with Watermelo

National Watermelon Day is the perfect excuse to enjoy this classic summer fruit in creative and delicious ways. Whether you’re sipping a watermelon refresher, trying a new cocktail, or enjoying a refreshing salad, watermelon-themed treats are a sweet way to celebrate summer. So mark your calendar for August 3 and join in the fun with one of these seasonal offerings!

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